
Mojo Care
Welcome to the world, Mojo Care! A care practice that’s here to bring some much-needed mojo to the world of care for the elderly in their own homes. It's been a joy developing a brand identity for Mojo Care, and helping to bring this amazing idea to life.
Brand identity
Credit: We Meet At Last

Location, location, location
Lake MacDonnell, in South Australia, provides a memorable and dramatic backdrop to showcase the duality of efficiency and power, of the new MG Hybrid+ range.
TVC; OOH
Credit: We Meet At Last (production Queen Charles consultancy)

Shop Gumtree campaign, part II: online video
According to the legendary creative, Dave Trott, one of the most effective ways to communicate with an audience is simply to tell them something they don’t know. People are always surprised that you can find pretty much everything you need on Gumtree: from pets, to utes, to surfboards, to houses, to jobs. This is Part II of our brand-building campaign, inspiring all Aussies to re-think their buying habits, and Shop Gumtree.
Online video
Credit: We Meet At Last

Shop Gumtree campaign, part II: OOH
… And here are the out of home executions from our latest Shop Gumtree campaign.
OOH
Credit: We Meet At Last

Creating a new behaviour
Transforming Gumtree from a brand we sort of remember from a decade ago, to a smart place to go shopping. A national OOH and digital campaign giving Australians a fresh new way to think of Gumtree and launching a new ‘Shop Gumtree’ creative platform.
OOH; digital
Credit: We Meet At Last

Important message
A message for Allianz customers in communities facing a catastrophic weather event. The message needed to be broad enough to work for all CAT eventualities but also specific enough to feel relevant to each individual event.
TVC; social
Credit: We Meet At Last

In the driving seat
People love Allianz Insurance’s ‘flexible excess’ option, included in many of their motor policies. Well, they love it once they understand what it is. We created a fun explainer video to overcome this barrier to purchase.
OLV; social
Credit: We Meet At Last

Being direct
The Four Winds music festival in Bermagui is a unique event in the Australian cultural calendar. We were tasked with raising a substantial sum of hard cash to fund their residency program — needless to say, without compromising the considered tone and values of this esteemed arts organisation.
Edm; website; program; brochure
Credit: We Meet At Last

Not done yet
Dylan Alcott on the mental and physical barriers many of us face to movement, and a mantra that can help us all to smash through them. A partnership between the Dylan Alcott Foundation and Rexona.
OLV; social
Bastion Creative, Sydney (credit: copywriter)

Welcome back world
A campaign for Tourism Australia, inviting the world to come and say G’day, now that international borders have finally been reopened. Wonderful to work on such an uplifting and significant project for the nation.
Social; digital
CHE Proximity (credit: copywriter)

BMW Performance redefined
The launch of a new range of electric vehicles that heralds not just a new level of performance, but a new definition of the word.
30” BVOD; 15”x3 BVOD
Clemenger Melbourne (credit: copywriter)

Enter the Wise One
It’s their deep knowledge and wise advice that elevates Auto One team members to the status of guru. Cue mystical spanner chimes …
30” TVC & OLV; 15” OLV; 6” bumpers
Bastion Creatvie (credit: copywriter)

Get well sooner
During the cold and flu season, you can get well soon. Or you can get well sooner, with Blackmores Bio C.
YouTube; FB; Insta; TikTok; 15” OLV/TVC
Credit: We Meet At Last

NRMA summer retail
How do you create a hard-working, results-driven, retail campaign without going all Harvey Norman on us?
30/15/6” OLV & TVC; radio
Monkeys (credit: copywriter)

How’s your head today?
A campaign during COVID-19 to encourage every Australian to consider their mental health, whilst avoiding the two words guaranteed to put them off: mental health.
15/30” OLV; social; TVC
BMF (credit: copywriter)

How well do you know fire?
A campaign to overcome complacency in Victoria in the run up to the tragic ‘19/’20 bushfire season.
30/15” TVC/OLV
Wunderman Thompson (credit: copywriter)